Market Research and the Healthcare Profession

July 2nd, 2008

Some medical market research companies will use raw purchased lists to recruit respondents for a survey. Others take the time to create and maintain their own proprietary database of profiled health care professionals. For these types of medial databases, all of the data has to be assembled using public resources, and then filtered for accuracy. They typically take a lot more time and money to compile but they contain the most accurate and up to date information.

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